Data Prodi Ekonomi Manajemen
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The Influence Social Media, Product Quality and Price Perception on Culinary Product Purchase Decisions in the Era of Pandemic Covid-19
Sabtu, 13 Maret 2021 (ENI ANDARI - 2021)
In the era of digital technology that continues to develop, the world is moving towards transactions with a very positive approach. Over the last two decades, digitization has revolutionized not only consumer marketing but also industrial marketing. ...
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Satisfaction as Mediator in the Relationship between Service Quality and Image to Loyalty in the Retail Business
Rabu, 14 November 2018 (ENI ANDARI - 2018)
The purpose of this paper is to examine the relationship between the development of service quality, image, satisfaction, and loyalty to retail business customers in Yogyakarta. The survey was used to look at the relationships by collecting data thro...
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Determinants of Company Capital Structure Empirical Study on Lq-45 Index Companies on the Indonesia Stock Exchange
Kamis, 17 Desember 2020 (YAYUK APRIANI - 2020)
This study aims to prove empirically that sales growth, profitability, asset structure, business risk, financial risk, tax, Firm growth and firm size are determinants of the capital structure decisions of companies incorporated in the LQ45 index on t...
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Optimisasi produksi dengan Linier Programming (Studi pada CV. Maza Deco)
Senin, 01 Juni 2020 (FERRI KUSWANTORO - 2020)
Perseroan commanditer Maza Deco adalah produksi massal dan pesanan. Hasil pra survey diperoleh bahwa laba perusahaan tidak sesuai dengan yang diharapkan meskipun penggunaan sumber daya cukup tersedia. Dengan demikian perlu adanya kajian dalam menentu...
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Relationships among Marketing Variables (Study of fashion and culinary industry)
Rabu, 14 November 2018 (FERRI KUSWANTORO - 2018)
For years many previous findings indicated significant relationships among marketing variables that impact purchasing and service. Nevertheless, few empirical studies were conducted to investigate the affected factors of the variables. Hence, with 44...